2012 Aston Martin DBS Carbon Special Edition Announced

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Improving on an already fantastic car is like injecting Chuck Norris into the word perfect. How much better can it get? Aston Martin is a company I commonly associate with near-perfection. In fact, rather than telling my wife that I aspire to be a perfect human being, I tell her that I just want to be an Aston Martin. She doesn’t get it. Just like no one will get the Chuck Norris reference, but that’s the point – Aston Martin doesn’t make sense at all. Every time that I look at a Vanquish, DBS, or the Rapide; I ask myself, how can all of these look the same, but be uniquely different in their own way?
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Aston Martin doesn’t make the best GT supercars in terms of performance figures but they fit into the market in their own way -- In the sense that you would buy a Ferrari to put some hair on your back and then get an Aston to convince the ladies that the hair is sexy. No one gets it, but it just works. I hate to be cliché but saying that and not being cliché wouldn’t be cliché so for the sake of being mainstream let’s consider James Bond. How can Timothy Dalton, Roger Moore, Sean Connery, Pierce Brosnan, and Daniel Craig be Bond without an Aston Martin? You couldn’t put them in a Ferrari because then you would expect to see an ax killer emerge instead of a MI6 spy.
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Aston’s elegance is difficult to express in words but it’s something they never fail to capture in every car. So how can they continue to keep making cars look vaguely similar but uniquely different? The Aston Martin DBS Carbon Edition is the perfect example. Take an already faultless car, the DBS, and tweak it just a bit to make it look just slightly different, yet send an entirely different version of elegance. The DBS Carbon edition is based off of the 2009 Carbon Black DBS, which is essentially enhanced with a few different color schemes, black brake calipers, carbon fiber replacements, and a sill plaque – to let your rich friends know you bought the Carbon edition. The Carbon also gets adorned with a 10-spoke design gloss black diamond turned wheels. Sounds Fancy.
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But there has been no announcement in performance changes. No engine tweaks, suspension adjustments or drivetrain improvements. Quite simply, the car just gets a few aesthetic improvements with an obviously disproportional price adjustment up around 10% from the regular DBS. The DBS starts at a MSRP of $266,000 (roughly James Bond’s annual salary) which is only a few assassination contracts away from the DBS Carbon which starts at $287,576 for the coupe and $302,576 for the Volante (convertible). Doesn’t seem like a practical use of money right? But then again, people pay $600 for a phone and then $800 for a tablet that does the same thing, yet we consider that practical. Either way, common sense and practicality seem to have gone out the window in our generation. One thing is for certain though: Chuck Norris bought one before it was even thought of.
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